I regularly write blogs for Orgnostic - an HR analytics platform that equips organisations all over the world to answer burning questions about their structures and their people, through clear data-driven processes.
My target audience is highly specialised, yet broad: HR specialists, business partners, and managers who seek to develop a data-driven HR function within their companies. They are all highly educated and responsible people who look for practical solutions and frameworks to carry out their jobs efficiently, manage organisational change and enable whole HR structures to scale.
Every content writer and their mother will tell you that research is the most important stage of writing a great blog. As you will clearly see in the blogs below… it is. What fewer people tell you is that highly specialised content also requires loads of creativity. This is key to telling a complex and accurate story through a unique angle, making it relatable and guiding people toward an easy way out of a sticky business problem.
Also, kudos to Stefan for writing super clear briefs and displaying zero micromanagement tendencies. Be like Stefan! 🤘
Stefan Vucicevic, content and community lead at Orgnostic
Laura has brought a fresh take to each content piece she’s worked on. Whether it’s an in-depth guide on technical topics, or thinking about ways to promote a product feature, she is fully invested — always coming up with ways to improve the final content piece so that readers get genuine value out of the content. And everything she has written has consistently resonated well with the audience.
Have a quick read or two.
The most comprehensive and clear listicle you’ll ever find, on the topic of HR analytics certifications
Two world-class experts explained exactly how to do strategic workforce planning right and we couldn’t shut up about it!
Unless you live under a rock, you know someone who was laid off in 2022. Here is how companies could have softened the blow.
I love working with Orgnostic, on their HR analytics blogs! How about getting together to strategise on such specialised content for you too?